Sell Your Rolex Datejust

The Rolex Datejust represents a hallmark of elegance and precision. With over 25 years in the luxury watch business, The Swiss Watch Company is a leading authority in Rolex and other high-end brands. Choosing us means benefiting from our deep expertise, transparent valuation, and competitive offers, ensuring a respectful and efficient selling experience for your cherished Datejust.

Expert Datejust Valuations
Our expert appraisers are Rolex specialists and will provide a genuine and accurate valuation price when you want to sell your Rolex Datejust.

Safety & Security
Security is a top priority for us, and we ensure that your personal information as well as the watch itself are treated with the utmost care. Your Datejust is in safe hands with us whether you decide to complete the sale, or prefer it to be returned securely to you following appraisal.

Exceptional Service
Whether you wish to sell a Datejust 41, a Datejust 36, a vintage piece or even have an unworn Datejust to sell, we aim for complete customer satisfaction throughout the entire process. You can speak to our team at any point, or visit us in person to sell your Datejust in London at our well appointed showroom.

Quick & Efficient Payments
We understand that when you are looking to sell your Rolex Datejust you want to complete the process as quickly and conveniently as possible. When you confirm you'd like to go ahead with the sale, we'll transfer the funds directly into your bank, usually the same day.

Guaranteed Prices
Selling a Rolex Datejust can sometimes be a big decision. When we provide you with an offer to buy your watch, it stands for 14 days, so you have time to think everything through without any pressure.

Convenient Part Exchange Options
If you'd like to exchange your Datejust for a different model, we offer a simple and convenient way to unlock the value in your watch to put towards something else whether you want to buy another Rolex or explore a different brand entirely. If your Datejust is worth more than another watch you want, we will transfer the difference to you and securely deliver your new piece.

The market for pre-owned Rolex Datejust watches is robust, reflecting strong demand and potentially high resale values. Our experts offer fast, honest, and precise valuations based on:

Condition
Better condition Datejust watches usually fetch higher prices than those with damage or more signs of wear. When evaluating a Rolex Datejust to sell, condition is considered in regards to age, with original parts often preferred to replacements, even if they show signs of normal wear or ageing.

Rarity
Scarce, sought after Datejust watches, those with new unique features, or examples of certain colour combinations can increase value.

Provenance
Documentation and original accessories add value when selling a Datejust. The original box and paperwork, as well as documentation regarding the service history of the watch, are all considered when evaluating the Datejust.

Market Demand & Trends
Current trends can affect prices of Datejust watches, as well as the value of specific references. We're able to provide advice and insights into market fluctuations if you're thinking about selling your Datejust.

For a bespoke valuation of your Rolex Datejust, complete our form, and our specialists will get back to you with an estimate.

To find out more, take a look at our Complete Guide To Selling Your Rolex.

Q: Do Rolex Datejust watches appreciate in value?
A: Many factors influence the value, including market demand and the model's rarity. While not all models appreciate, many maintain strong resale value.

Q: Can I sell my Rolex Datejust online?
A: Absolutely. The Swiss Watch Company offers a straightforward, safe online selling process. Just fill out the form above.

Q: Can I sell my Rolex Datejust without papers?
A: Yes, though having the original papers may increase its value, we can still evaluate and make an offer for your watch without them.

Q: How long does it take to sell my Datejust?
A: From the moment you submit the form with details about your Rolex Datejust, we aim to respond within 1 working day with an initial estimate. The complete process, from form submission to payment, can be as quick as a few days, depending on the speed of your response and time taken to ship the watch to us.

Q: Will servicing my Rolex Datejust increase its value?
A: A recent service can positively affect the value of your Rolex Datejust, especially if performed by Rolex or an authorised service centre. Documentation of the service will be beneficial for valuation.

Q: How do you determine the authenticity of my Rolex Datejust?
A: Our experts have years of experience and use specialised tools to verify the authenticity of every Rolex Datejust. We examine the movement, serial numbers, quality of the materials, and other specific details unique to Rolex watches.

Q: What if I'm not satisfied with the final offer?
A: There is no obligation to accept our final offer. If you're not satisfied, we'll return your Rolex Datejust to you, fully insured and at no cost.

Q: Do you buy Rolex Datejust watches from outside the UK?
A: Currently, we primarily deal with sellers within the UK. However, for exceptional pieces, we might make exceptions. Please contact us to discuss your specific situation.

Q: Can I sell a Rolex Datejust that was a gift without proof of purchase?
A: Yes, you can sell a Rolex Datejust without proof of purchase. The value may be affected if the watch lacks documentation, but we can still provide a valuation based on its condition and authenticity.

Q: Is it safe to send my Rolex Datejust to you for inspection?
A: Absolutely. We can arrange insured shipping options for sending your watch to us for inspection. Your Rolex Datejust's safety during transit and in our possession is one of our top priorities.